Articles
Step up. Stand out.
Best practice advice, events and news designed to help you step up your public relations game.
HPA Ep. 2: Allie Martin / Cincy Lifestyle
In our first episode involving a real-life person, we sit down with the effervescent Allie Martin of WCPO-TV in Cincinnati! We dive into her love of storytelling, favorite causes and how she knows everyone.
Podcast 2.0: Hot Pink Apples, Reimagined.
We’re back with a new, more insightful, less monologue-y podcast for your enjoyment!
INFOGRAPHIC: Know your media
Public Relations isn’t a one-lane road. More often than not, PR campaigns employ a number of different communications avenues to increase awareness and engage prospective customers. We break it down by paid, earned and owned media. How many of these channels do you typically use?
Quarterly PR Considerations: Q3, 2020
2020 has been an interesting one, for sure. Let’s shift our public relations into offense and start the second half strong with smart and strategic communications that will help you stand out!
Virtual Summit: using community relations to earn positive awareness & engage customers
New web-based workshop from Hot Pink Apples offers methods to apply public relations outreach as a key component to your reopening strategy.
How do I find media contacts?
Have a message, but not sure how to get it in the right hands? Let’s face it, when you don’t know where to start, building a media list can be time-consuming and frustrating (the last. thing any small business owner needs!)
COVID-19 Success Suite
We’ve launched a turnkey toolkit for organizations in need of making COVID-19 related announcements. This versatile suite includes a templated press release, media advisory, pitch, timeline and usage guide- everything you need to communicate effectively and professionally!
Public relations + COVID-19
Public relations takes the spotlight during a time when customers and team members need critical reassurance, information and professional communications. We’ve assembled five best practice tips for communicating in the time of COVID-19.
Welcome to Hot Pink Apples
Welcome! We’re glad you’re here.
Learn a little more about who we are!