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Best practice advice, events and news designed to help you step up your public relations game.

Best Practice Allison Schroeder Best Practice Allison Schroeder

INFOGRAPHIC: Know your media

Public Relations isn’t a one-lane road. More often than not, PR campaigns employ a number of different communications avenues to increase awareness and engage prospective customers. We break it down by paid, earned and owned media. How many of these channels do you typically use?

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